My crusade for wine producers to put quality wine in a re-sealable container (box, bag, or bottle) has been joined by Scholle Packaging, which makes packaging for the wine industry. I’ll borrow liberally from their web site www.AboutBoxedWine.com, which proclaims “Boxed Wine is Good”. The site rightfully extols the benefits of alternate wine packaging, and even has a section for consumer feedback and information about boxed wines. Joe Plonk says BRILLIANT! Let consumers have their say! This is a must-visit site if only for the cool pink graphics and the “Have a Say” section (http://www.aboutboxedwine.com/boxed-wine-is-good/discover-rate-review/) where you can comment and rate different boxed wines.
The site continues:
“Boxed wines, Bag-In-Box, and fine wine casks - by any name - offer one of the best and environmentally smart ways to carry and serve wine.
Why?
• Wine stays fresh for weeks after opening. Pour a fresh glass of wine anytime every time.
• Fine wine casks are typically a better value than bottles at a comparable quality and price, as there is less cost in packaging, shipping, and storage.
• Easy to open and serve - no corks, no corkscrew! Enjoy a glass of wine anytime!
• No glass allows fine wine casks to be safe to carry anywhere - to the beach, boat, tailgate party, picnic, or on the trail!
Wine in a box? You bet! Bota Box holds the equivalent of four bottles of wine and has revolutionized the way consumers now drink wine. Its name is derived from the bota bag that was popular in the 1960’s, especially with outdoor enthusiasts because of its portability and convenience. Bota Box allows consumers to drink premium California wine by the glass without worrying about waste or spoilage. Available in five popular varietals, Bota Box uses state of the art bag and tap technology that allows our award-winning wine to stay fresh for up to 45 days after opening.” Copied from http://www.aboutboxedwine.com/boxed-wine-is-good/ (See also my prior review of the Bota Box wine from June 29, 2009)
Perhaps Joe Plonk has a long, lost twin who is working at Scholle Packaging? Also, a cool video can be seen at:
http://www.aboutboxedwine.com/blog/boxed-wine-benefits-video/
Now, one more time, if you’re listening Mr. Coppola, put your $30 wine in a box, and I will have a glass every day. Keep it in a bottle, and I will only open it on special occasions. A box means more glorious consumption for me, and more sales for you.
Best, Joe Plonk
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2 comments:
hey Joe! Thanks for the article. We at aboutboxedwine.com are working hard to get those high-end wines into bag-in-box. Keep those fingers crossed. :)
Thanks for the post. Seems like a no-brainer to me!
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